Brands have learned that organic and unique content creation is the way to win over new customers. As consumers to turn social media to conduct more of their purchases, brands are counting on the power of “word of mouth” to drive people to be inspired by influencer content and want to purchase the...
Published: March 15, 2022
Author: ldrs_admin
Category: Uncategorized
The metaverse isn’t only going to change the internet, it’s going to change everything about the way we live and connect with people. According to Facebook’s vision for the metaverse, the goal will be to initiate fully immersive digital connection through virtual and augmented reality. This will mak...
Published: March 10, 2022
Author: ldrs_admin
Category: Uncategorized
In celebration of this fab female holiday, International Women’s Day, we’d like to share with you our experience on why women run things when it comes to influencer marketing. As you are probably aware, influencer marketing is an area where marketers are increasingly investing their time, effort and...
Published: March 8, 2022
Author: ldrs_admin
Category: Uncategorized
Social commerce is the new way that people shop and it’s a trend that is set to only increase in popularity as we move into the Web3 and the metaverse. According to some estimates, the social commerce market will grow by two and a half times by 2025 – from $492 billion in 2021 to […]
Published: March 3, 2022
Author: ldrs_admin
Category: Uncategorized
Momfluencers are rising stars on social media networks like Instagram and TikTok. Every kind of mommy is sharing content on their tips for taking care, staying in shape and ideas for cool activities with the kids. Actually, momfluencers have been around for a while, and with good reason; they have ...
Published: March 2, 2022
Author: ldrs_admin
Category: Uncategorized
You’ve probably heard the buzzwords “Web3”, “metaverse” and “NFT” in the past few months, but unless you’re heavily involved in the world of cryptocurrencies and artificial/virtual reality, you probably didn’t pay these words much mind. What you may not know is that as a marketer, these terms could ...
Published: February 24, 2022
Author: ldrs_admin
Category: Uncategorized
You’ve probably noticed that TikTok, Instagram Reels and Youtube Shorts are taking over social media, and creating shorter videos seems to be the new method for brands to gain social exposure. In fact, 84% of people say they are more compelled to buy a product by watching a video. With that in mi...
Published: February 22, 2022
Author: ldrs_admin
Category: Uncategorized
Influencers are modern-day entrepreneurs, and their lifestyle is quite compelling (flexible hours, free products and services, all-expenses-paid vacations, etc.). Today, influencer marketing has exploded and everyone is jumping on the bandwagon, saturating Instagram with branded content (product...
Published: February 18, 2022
Author: ldrs_admin
Category: Uncategorized
Spotify is becoming a significant influencer marketing marketplace, which is clear from its impressive growth and expansion📈. Today, it is the largest audio platform serving the musical needs 🎼 of millions of users around the world. Some quick facts about Spotify: 356 M monthly active users (MAU) in...
Published: February 10, 2022
Author: ldrs_admin
Category: Uncategorized
As TikTok continues to grow in popularity 📈, marketers and businesses are increasingly focusing on the platform as a way to diversify their social media repertoire with both organic and paid campaigns 🎯 for its over 29 million monthly active users. Small businesses are also joining the trend, launc...
Published: February 9, 2022
Author: ldrs_admin
Category: Uncategorized
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