We launched influencer campaigns in which we organized “staycations” with influencers from various content realms and influencers who were celebrating an important event. They then had to communicate the overall experience they were having and promote these services by enticing, through the use of swipe links, their followers who live in Israel to check it out and book a stay.
In addition, we built a strong and massive social media presence through ongoing social content creation highlighting the international vibes, luxury, etc. Everything has been done in such a way as to share the following emotional message: “to feel abroad while remaining in Israel”.
Social Media Management
May – August 2021