The results speak for themselves

6 influencers

visual assets
total reach

Our challenge

Twentyfourseven asked us to help them raise awareness for their brand through an influencer campaign to promote their new men’s collection.


Our solution

We created a TikTok challenge, #TFSchallenge, done in collaboration with one of the most famous israeli singers, Stephane Legar. To amplify the challenge, we teamed up with 5 influencers from different content backgrounds to do the dance to promote the new collection. The TikTok challenge brought high visibility to the brand and produced buzz all over TikTok in Israel, with people resharing their take on the dance challenge.