Estee Lauder Group

The results speak for themselves

23 influencers

visual assets
total reach

Our challenge

Since 2018, Estee Lauder Group has been working with LDRS on always-on campaigns, bringing local influencers from target markets to experience all the different brands affiliated with the group, namely Clinique, Jo Malone, Bobbi Brown and many more.

In November 2020, the ongoing campaigns all had the same goal: increase sales equally among all the brands

Our solution

On the occasion of Black Friday, LDRS started their campaign using top influencers marketing strategies such as promo codes, gifts cards, affilition programs mixing mega celebs and regular brands ambassadors, all together creating qualitative content. The results speak for themselves!